Lassie Cookie Policy

Why and for who?

Lassie AB org. No. 5592688310 ("Lassie", "we", "us", "our") is a pet insurance service that uses cookies and other tracking technologies ("Cookies") to improve your user experience.

This Cookie Policy ("Policy") describes Lassie's use of Cookies by explaining what Cookies are, how we use them and how you can control the use of Cookies when you use our service - Lassie - and/or our website (collectively the "Site"). The policy does not inform about the use of Cookies that are essential for us to be able to provide the Website and its functions to you (so-called absolutely necessary cookies)

For more information on how we process your personal data in connection with Cookies, see our Privacy Policy.

What are Cookies?

A Cookie is a text file sent from the Website and stored on your computer, mobile phone or other device used to visit the Website.

Cookies help us e.g. to recognize the device you are using for the next time you visit the Website, provide certain necessary functions and to document user behavior on the Website.

For how long are Cookies stored?

There are two different types of Cookies; Session cookies and permanent cookies.

Session cookies are deleted from your device when you close your browser (eg Internet Explorer, Safari or Google Chrome).

Permanent cookies remain on your device after you close the browser. It lasts as long as it is specified in the cookie or until you delete it yourself.

Lassie's use of Cookies

We use the following types of Cookies:

The cookie helps us remember your choices (eg username, language, etc.) and can tell us how you have integrated with the Website to make the service more personal.

The cookie analyzes how visitors use the Website and monitors the Website's performance. This helps us identify and fix any problems. We can e.g. use performance cookies to keep track of which pages are most popular or how long it takes for a page to load.

Operation and optimization
The cookie helps us to ensure that the Website works as it should. They also give us information so we can test new ideas and improve the Website.

The cookie helps us to be more relevant in our communication with you and improve your experience. We can do this by collecting information about how you interact with the Website.
These Cookies are often placed by a third party with the purpose of managing the performance of ads, displaying ads and/or building user profiles to determine the display of ads elsewhere.

First-party Cookies

First-party cookies are set by the Website on your device and can therefore only be read by you or us.

Third-party Cookies

The cookie is set by a party other than us when you visit the Website.

Lassie only uses trusted third parties. Third-party cookies are used, e.g. to understand the needs of our users and to receive information about how effective our marketing is. Third-party cookies may in some cases be used on websites other than the Website. Information collected by these third parties cannot identify your name, contact information or other personal information unless you choose to provide it. We are unable to provide detailed information about these and therefore refer to their respective policies.

Handle Cookies

When you visit the Website for the first time, we ask you to consent to the use of non-necessary cookies. You can withdraw your consent at any time. If you no longer wish to store the Cookies you have consented to, you can use your browser settings to accept, deny and delete Cookies (usually found under "Help", "Tools" or "Edit"). Note that you may not be able to use all functions of the Website if you choose to refuse Cookies.

Changes in this policy

We reserve the right to make changes to this Policy. In cases where the change affects our obligations or your rights, we will inform about the changes in advance so that you are given the opportunity to take a position on the updated policy.


We have appointed a data protection officer who can answer questions about cookies and other questions about how we process your personal data.

Contact details for Lassie's data protection officer:
Angelica Holmgren